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Expert STR
Management & Marketing

We help hosts Manage, Market, & Monetize their Short-Term rental

Phone Template.png
heroshot_Underwood.webp

Expert STR
Management & Marketing

We help hosts Manage, Market, & Monetize their Short-Term rental

Phone Template.png

STR Properties

Under Management

Market

Vacation Rental Marketing

With over a decade of marketing experience, we know how to position your short-term rental to reach more potential guests. You can't rely on OTA's for all your bookings. Take control of your listing and market it with a custom direct booking site. 

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Frequently Asked Questions

  • Check-in is at 4 pm and check-out is 10 am.

  • Firm: Full refund for cancellations up to 30 days before check-in. If booked fewer than 30 days before check-in, full refund for cancellations made within 48 hours of booking and at least 14 days before check-in. After that, 50% refund up to 7 days before check-in. No refund after that.

Chase Gillmore

About your host:

Chase

Hi, I'm Chase Gillmore, CEO, of Maverick STR. I'm a 10x Superhost with over 425 5-star reviews and over $400,000+ in booked revenue in the last 12 months. An expert in the short-term rental space with many successful properties under management focusing Nashville, TN & Charleston, SC.

I've helped hosts automate, optimize, and become more profitable with my expertise. Specializing in co-hosting, consulting, direct booking website builds, and revenue management.

With over 10 years of digital marketing experience and a background in hospitality. I know exactly how to market your rental to maximize revenue. If your vacation rental property needs help with management, marketing or monetization then look no further than Maverick STR.

Monetize

STR Revenue Management

We on average see a 20-30% revenue increase with our services (results may vary). We achieve this through listing optimization & revenue management. We optimize your listing to be seen more in the search algorithms. We develop a pricing strategy to ensure you get the highest nightly rate possible while keeping your calendar fully booked. 

 

Underwood Manor Revenue Results

  • Maverick STR offers full-service short-term rental management, including pricing optimization, revenue management, listing creation and optimization, guest communication, vendor coordination, direct booking website design, marketing, and full guest experience management. We help owners maximize occupancy, increase revenue, and streamline operations.

  • We use data-driven pricing tools like PriceLabs along with real-time market analysis, seasonal profiles, and custom revenue strategies. This allows us to optimize daily rates, boost occupancy, improve average nightly revenue, and outperform comparable listings in the local market.

  • Yes. We specialize in high-converting, SEO-optimized direct booking websites that reduce reliance on Airbnb/VRBO fees and drive more organic traffic. Our websites include property pages, booking engines, blogs for SEO, local “Things to Do” pages, FAQs, and custom branding for each rental.

  • Maverick STR actively manages properties in Nashville, & Charleston with full management. Also, consults and does revenue management for properties in Palm Springs, Smoky Mountains, St, Bethel, Hallandale Beach, Quechee, and other growing vacation rental markets. We also offer revenue management, marketing/SEO, direct booking websites and consulting nationwide for owners who want expert support without full management.

  • Our pricing is transparent and competitive. Full-service STR management is typically 15–20% of booking revenue depending on the market and level of service, mainly focusing in Nashville, TN & Charleston, SC. We also offer standalone services such as revenue management, listing optimization, and direct booking website builds.

  • Maverick STR is boutique by design—meaning your property gets personalized attention, expert strategy, and premium hospitality standards. We combine high-end branding, professional marketing, advanced SEO, and analytical revenue management to help our homeowners earn more and stand out from the competition. On average we outperform the market by 30-50%.

  • Absolutely. We offer one-time and ongoing optimization services including title/description rewrites, professional photoshoot guidance, SEO-driven keyword improvements, dynamic pricing setup, and guest experience enhancements. Many owners see immediate improvements in visibility, occupancy, and rating quality.

  • Yes. Maverick STR provides full SEO services tailored specifically for vacation rentals, including keyword research, metadata optimization, blog content creation, schema markup, Google Business Profile optimization, backlink building, and local travel guide content. Our SEO strategies help you rank on Google for terms like “Nashville vacation rental,” “Palm Springs hotel,” and “Smoky Mountain cabin,” increasing organic traffic and direct bookings.

  • Our direct booking website builds include a SEO-optimized fully custom, mobile-optimized design, integration with your preferred PMS/booking engine, aggregated review widgets, property pages, amenities, FAQs, “Things to Do” pages, SEO-optimized blog setup, custom branding. Each site is built to convert visitors into paying guests—and reduce dependency on Airbnb and VRBO. We have options for single properties and multi-property businesses, just inquire! 

Maverick STR helps homeowners maximize revenue with expert short-term rental management, professional marketing, and advanced pricing strategies designed for today’s competitive Airbnb and VRBO markets. Many owners search for reliable STR partners who offer full-service listing optimization, dynamic pricing, direct booking website development, SEO, and hospitality-grade guest experience systems. Maverick STR delivers a boutique, data-driven approach that consistently outperforms local markets while helping owners grow long-term rental income through branding, automation, and multi-channel visibility.

Manage

Short-Term Rental Management

Unlock seamless, passive income with Maverick STR, your premier choice for comprehensive short-term rental (STR) management. Our all-inclusive STRategic Airbnb Co-hosting service transforms your property into a steady income stream, handling every detail of property management, marketing, and revenue management so you can enjoy consistent cash flow effortlessly.​

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Our Full-Service Short-Term Rental Management Includes:

  • Maximize your property's exposure with expert management of listings across major online travel agencies (OTAs)

    to boost visibility and bookings.

  • Improve your property's online presence with compelling, SEO-optimized listings designed to attract more guests
    and increase reservations.

  • Enhance your property's search engine
    ranking with strategic SEO techniques,

    driving more organic traffic to your listings.

  • Utilize advanced revenue management and dynamic

    pricing strategies to optimize rental income

    and ensure competitive rates.

  • Efficiently manage all aspects of guest communication, coordinate cleaning services, and address maintenance requests to ensure a seamless guest experience.

  • Deliver exceptional hospitality service, ensuring

    each guest enjoys a memorable stay and
    leading to glowing reviews.

  • Provide rapid responses to guest messages and
    inquiries within minutes, to make sure we secure the lead into a booked reservation

  • Keep your property well-stocked and
    prepared for guests with efficient

    inventory management practices.

  • Manage all reservation aspects, including
    guest check-in and check-out, to offer

    a smooth and hassle-free experience.

  • Receive detailed reports on property performance
    and financials, keeping you informed and in control.

  • Promote your property through targeted
    marketing strategies to attract and retain guests,

    driving higher occupancy rates.

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